Brand Spotlight

Meet the K-beauty brands making headlines today

A promotional banner featuring a smiling woman resting her arms and looking at the camera against a soft sky-blue background. In front of her are popular Korean skincare products including MEDIHEAL Collagen Ampoule Pads, ISOI Blemish Care Eye & Wrinkle Patch, S.NATURE Aqua Squalane Serum, and SKIN1004 Madagascar Centella Ampoule. The text “6 Best Skincare Brands Koreans Truly Love” appears prominently at the bottom.

6 Best Skincare Brands Koreans Truly Love

December 17, 2025

Discover the 6 best Korean skincare brands Koreans truly love and repurchase. No hype—just real results, hidden gems,

Hwahae award banner with award images

Best K Beauty Brand Picks from the Hwahae Awards

December 17, 2025

Discover top Hwahae winning K Beauty picks for cleansing, hydration, PDRN care, sun protection, and soothing in this