Brand Position
Chloropy is a specialized brand focusing on bath additives, selling products through major online beauty platforms including Naver Smart Store, Hwahae, and Olive Young. It promotes reasonable and ethical consumption and aims for a highly accessible position in the market.Technology/Ingredients/Philosophy
Under the philosophy of 'healing through nature,' Chloropy researches and develops eco-friendly, natural, and organic products that are biodegradable and centered on plant-based ingredients. It shares the finest raw materials sourced from nature, promotes reasonable and ethical consumption, and aims to provide happy moments for both people and the earth. In particular, it utilizes plant-based ingredients such as comfrey in its products, which can help soothe and moisturize the skin.Target Skin Types
Sensitive, all skin typesBest For
It is suitable for adults who prefer nature-friendly products and seek relaxation and healing through bathing, as well as families looking for mild and safe bath products for their children. In particular, it can be attractive to consumers with sensitive skin through the use of comfrey ingredients.