Brand Position
FREEUP is positioned as a vegan skincare brand that provides convenient and effective solutions for various skin concerns based on its core values of 'Simple, Effective, Vegan'. It pursues safe ingredients and sustainable principles, and particularly focuses on enhancing user convenience through pad-type products.Technology/Ingredients/Philosophy
Under the slogan 'Let's FREEUP', FREEUP aims for skin to be free from various problems and hassles. With 'Simple, Effective, Vegan' as its core values, it researches specific solutions for various skin concerns and provides healthy formulas made with safe ingredients. Additionally, it pursues simple skincare routines and sustainable values.
Key ingredients include natural ceramide liposomes, and each product line utilizes bromelain enzyme, pure vitamin C, hinoki leaf extract, and centella asiatica extract to provide effects for specific skin concerns. All products have received French EVE Vegan certification, exclude ingredients that may burden the skin, and use hypoallergenic fragrances and undyed pure cotton pads.Target Skin Types
All skin types, sensitive skin, dry skin, dull skin, troubled skin, pores/dead skin cell concernsBest For
People who want to solve various skin concerns, especially those with sensitive skin. People who prefer simple yet effective skincare without complicated steps. Consumers who value vegan cosmetics and sustainable eco-friendly values.
