Brand Position
A German holistic wellness brand with over 130 years of tradition, establishing its position in the body care product market based on naturally-derived ingredients and ethical production principles.Technology/Ingredients/Philosophy
Kneipp is based on the holistic health philosophy of its founder Sebastian Kneipp, consisting of five pillars: water, plants, exercise, nutrition, and inner balance. All products utilize naturally-derived ingredients such as natural essential oils like arnica and lavender, mineral salt from Lüsitzhall salt pans, and various plant-based oils. The brand adheres to principles of no paraffin, parabens, silicones, mineral oil, microplastics, or preservatives, does not conduct animal testing, and uses plant-based emulsifiers. The company expands the use of organic-certified ingredients and practices ethical production, with all products manufactured at the headquarters in Würzburg, Germany since 1891.Target Skin Types
Best For
Consumers interested in holistic wellness products based on naturally-derived ingredients and male consumers who value appearance management and sustainability.
