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MIDHA Review: Best Skincare Products Based on Real User Reviews

MIDHA

MIDHAMIDHA

The Mida brand utilizes rice-derived ingredients to provide gentle and effective moisturizing and skin texture improvement effects, satisfying users. However, suggestions for improvement regarding price, container design, and the fragrance or dryness of some products are also presented.
Summarized by AI

MIDHA Overview

Total Products46View All
Average Rating4.58
Total Reviews689
Popular KeywordsRice skincare, clean beauty, patented technology
Jan 30, 2026 (UTC) Updated

About MIDHA Brand

Brand Position

A clean beauty brand specializing in rice-based skincare, positioned in the skincare market that encompasses all skin types and age groups.

Technology/Ingredients/Philosophy

MIDHA is built on the philosophy of 'daily beauty meals for my skin' and 'healthy beauty from healthy rice,' based on the belief that what is good for the body is also good for the skin. It uses eco-friendly organic rice from Gochang, Jeollabuk-do, a UNESCO Biosphere Reserve, as its core ingredient, and reinterprets rice's moisturizing, whitening, and antioxidant effects in a modern way. Through the patent-pending 'MIDHA Rice 8 Complex' technology, it enhances the skin penetration of active ingredients and focuses on cultivating the skin's inherent healthy beauty.

Target Skin Types

All skin types, sensitive skin

Best For

Suitable for customers of all skin types and age groups, including those with sensitive skin, families who want to use gentle yet effective products together, people of all ages and genders seeking high-quality and innovative products, and those who prefer premium original formulations.

Best MIDHA Ranking Products

Products are ranked based on user ratings, review volume, and overall reliability.
  • Rice Bran Scrub Foam

    MIDHA Rice Bran Scrub Foam

    4.73136
    $29.19/150ml
    “Natural rice bran scrub offers effective yet gentle cleansing and exfoliation, creating rich lather and leaving skin soft - best 2-3x weekly”
  • Rice Milk Lotion

    MIDHA Rice Milk Lotion

    5.004
    $32.66/200ml
    “Premium hydrating emulsion delivers effective moisture with quick absorption and non-sticky finish, ideal for all skin types despite higher price point”
  • Rice Sebum Toner

    MIDHA Rice Sebum Toner

    4.3139
    $24.32/200 ml

    • Best MIDHA Products by Skin Type

    Best MIDHA ProductsFor Dry Skin

    Best MIDHA ProductsFor Oily Skin

    Best MIDHA ProductsFor Sensitive Skin

    What Users Say About MIDHA

    From an analysis of user reviews, users consistently mention the following:

    What Users Love

    The MIDHA brand receives positive reviews from many users for its gentle and non-irritating feel based on rice-derived ingredients. The Rice Cream is frequently praised for its excellent moisturizing effect and clean absorption, while the UV Protect Rice Sunscreen is noted for its smooth application without stickiness or white cast. The Rice Bran Scrub Foam receives good feedback for its gentle rice bran particles and rich lather that provide non-irritating cleansing, and the toner products are well-received for their skin texture improvement effects and hygienic container structure.

    Common Concerns

    According to reviews, there are frequent opinions that product prices are expensive, and some feedback mentions that certain product container designs are somewhat outdated or the lid finish is unsatisfactory. For specific products, there was disapproval of the distinctive rice scent or rubber pack-like smell, and the Rice Water Tone-up Cream is noted to feel patchy or dry if the amount is not controlled properly.

    Overall Summary

    The MIDHA brand provides gentle and effective moisturizing and skin texture improvement effects by utilizing rice-derived ingredients, satisfying users. However, suggestions for improvement regarding price, container design, and the scent or dryness of some products are also presented.

    View All MIDHA Products Ranked by Reviews