Brand Position
Miss Sasa is positioned as a brand that provides convenient and practical body care solutions for an active lifestyle. It approaches customers who want to maintain freshness in their daily lives through specialized functions in sweat and body odor management.Technology/Ingredients/Philosophy
Miss Sasa has a philosophy that emphasizes self-care through 'the habit of becoming beautiful.' The core product, Super Cooling Powder Sheet, provides skin brightening effects through menthol-based cooling sensation and ingredients such as niacinamide, with a focus on sweat and body odor removal.Target Skin Types
All skin typesBest For
It is suitable for customers with high activity levels or those who want to maintain freshness throughout the day, and people seeking fast and effective personal hygiene solutions. In particular, it can appeal to younger generations who want to easily manage their bodies in situations where showering is difficult, such as after camping or exercise, and to customers who prioritize practicality. The 'Powerpuff Girls Edition' can also be attractive to customers who prefer character products.
