Brand Position
Pursuing practicality and high quality, we are a hybrid beauty brand that combines makeup and skincare, establishing our presence by expanding into the global market beyond the domestic market.Technology/Ingredients/Philosophy
Tirtiir takes 'Trust In Radiance' as its core philosophy, focusing on makeup going beyond simply covering the skin to caring for the skin and bringing out its natural radiance. Under the slogan 'Be You, Be Confident,' we focus on developing innovative formulas that seamlessly blend into daily life while delivering professional-level results. Inspired by pristine nature, we utilize various key ingredients such as niacinamide, vitamin C, PHA, azelaic acid, and ceramide to provide multifaceted skin benefits including skin barrier strengthening, moisturizing, brightening, and exfoliating care.Target Skin Types
All skin types, dry, oily, combination, sensitive, troubledBest For
We target customers who pursue radiant skin through the synergy of makeup and skincare in their daily lives, particularly consumers who prefer practical and high-quality products and actively engage in skincare. Additionally, the products are suitable for customers who expect professional-level efficacy.