Brand Position
A efficacy-focused clean derma brand launched by It's Skin, emphasizing vegan certification and eco-friendly elements to establish a sustainable high-efficacy skincare position in the market.Technology/Ingredients/Philosophy
Dictionist has the slogan 'Clean, and Powerful' and pursues a philosophy of exploring ingredient efficacy and sustainability like a dictionary. Based on It's Skin's 33 years of skin science research expertise and triple-system research institutes, it develops efficacious raw materials, utilizing amino acid solutions and cholesteric capsules as key ingredients. All products have received double vegan certification, exclude 75 harmful ingredients and cautionary components that skin should avoid, and realize eco-friendly values through carbon-reduction manufacturing research and sustainable packaging.Target Skin Types
Dry, combination, sensitive, normalBest For
It is suitable for consumers who pursue both skin efficacy and safety simultaneously and practice value consumption by empathizing with environmental protection and vegan values. In particular, it is recommended for customers who have basic skin concerns such as dryness or roughness and desire moisture supply and skin texture improvement.