Brand Position
A brand that showcases differentiated cleansing and body care products through unique salt research technology and craftsmanship, based on the excellence of Sinan tidal flat sea salt, a domestic UNESCO World Natural Heritage site. It emphasizes mineral content richer than French Guérande salt and positions itself in the premium natural-derived ingredient body care market.Technology/Ingredients/Philosophy
Soltherapy aims for 'healing with salt' and focuses on promoting the excellence of Sinan tidal flat sea salt under the slogan 'Salt Different'. Inheriting the salt research craftsmanship that has continued since 1978, it utilizes domestic sea salt rich in minerals beneficial to skin such as magnesium, calcium, and potassium as a core ingredient. It applies 'Salt Synergy Blending' technology that creates optimal synergy with carefully selected fine and medium-grain sea salt that does not irritate the skin, and combines various natural-derived ingredients. Through over 90% plant-derived ingredients, EWG Green grade, pH 5.5 weakly acidic, and the absence of chemical fragrances and colorants, it presents mild products without irritation. Additionally, it aims to contribute to environmental protection and sustainability by excluding microplastic components and reducing plastic usage.Target Skin Types
All skin types, sensitive skinBest For
Consumers of all ages seeking mild body and hair care without irritation, including those with sensitive skin. It is particularly suitable for whole-family users interested in natural-derived ingredients and the mineral benefits of domestic sea salt.
