It really lives up to its lip concealer function! Unlike when I used skin makeup products to neutralize my lip color and then applied lip products on top, which would mix together, this one doesn't blend with other products since it's specifically for lips. The color is a pretty pinkish nude that complements the lips nicely.
Despite being called 'Moist In', it feels a bit dry. It's not that it dries out your lips per se, but it makes them look dry. This tends to accentuate dead skin cells. Then again, if it were more hydrating, it might mix with colored products applied on top.
I bought this because I wanted to enhance the color payoff of my lip products, even out the color difference between my upper and lower lips, and cover some light spots on my lips. It should be great for those with similar lip concerns. I've included a photo with the concealer applied to half of my lips for comparison.