Name: Pure Color Love Lipstick [300 Hot Streak (Ultra Matte)]
Brand: ESTEELAUDER
Rating: 4.08 (49 reviews)

Rich and earthy shades like mustard yellow, olive green, and chocolate brown look great on you

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Bright and fresh shades like coral, warm pinks, and fresh greens look great on you

Soft and muted shades like pastel blues, dusty pinks, and soft lavenders look great on you

High-contrast and bold shades like pure white, black, icy blues, and deep reds look great on you

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Pure Color Love Lipstick [300 Hot Streak (Ultra Matte)]

Hard to Apply

Matte

Applies Smoothly

Feels Harsh on Skin

Unsatisfactory Scent

Clumps

Contains Artificial Fragrance

Orange-Toned

Orange-Red-Toned

Vivid

Lasts Long

Recommended for Warm Tones

Moisturizing

Recommended for Fall Warm Tones

Make sure to thoroughly exfoliate your lips before applying it.

It does accentuate the flakiness a bit.
And since it's discontinued, it's more of a collector's item that you'd want to use sparingly.

The color is quite vibrant and really brightens up the complexion, even though it looks a bit dark at first.
It seems like it would suit both fair and darker skin tones.

퓨어 컬러 러브 립스틱 [300 핫스트릭(울트라매트)]

When I apply it, my lips get itchy and stingy. It doesn't suit me, and my lips hurt so I didn't use it. It doesn't apply evenly and the flaky skin really stands out, so it seems like a product that requires technique to apply. I don't know how to apply it, and when I do, my lips hurt and sting too much. The area around my lips gets itchy too ㅠ
But today when I checked the ingredients, I realized why it hurt so much ㅋㅋ It was bound to hurt.

I didn't use it because the makeup didn't suit my bare face well (why???ㅋㅋㅋㅋㅋ) but yesterday when I was organizing my vanity, I tried it on my bare face and it looked so pretty, like the fluorescent light was on! ㅋㅋㅋ So I put it back in the drawer.
The case is heavy but so pretty, it's completely luxurious in style.

There's almost no downside ㅜㅜ
Well, let me say, the lipstick shape??
The sides are all shaved down, so it's a bit difficult to apply, but it's not something to really worry about!

I'm a spring warm-toned person.
This has been a product I've been using consistently since I was in middle school 2nd grade until I became an adult.
The color is really beautiful ㅜㅜㅜㅜ It's the perfect red-orange color that suits spring warm-toned people so well.
I highly recommend it a hundred times!

There's not much wrong, but the packaging is a bit bulky and the vanilla-like scent is not very appealing.

The Burning Love product has a beautiful color and a matte finish that provides great hold.

The color is very vivid, so it may only be usable in certain seasons.
In the winter, it's a no-go...

As you can see from the swatch, it applies clearly without accentuating any dryness or wrinkles. The swatch is just from applying it once.
It applies smoothly and thinly at first, so it's easy to build up layers and create a gradient.
After applying, it adheres well and lasts for a long time.

But these days, there are so many long-lasting products out there, so I'm not sure how long-lasting this one is. Also, if you have any flaky skin on your lips, it may accentuate that a bit.

The color payoff is vibrant and the application is smooth, so this is a product that lives up to the Estee Lauder name. It's a vivid orange-red, so I'd recommend it for warm-toned individuals!

It can emphasize flaky skin and has a matte finish, so I apply lip balm before putting it on.

The color is so beautiful, a mix of orange and red. It looks gorgeous even with a quick, sloppy application.

The price? Well, it is relatively affordable compared to the department store line.

If you like the orange-red lipstick, you should definitely try #4. The texture is good and the staying power is decent.

Everyone, try applying this lightly. It creates such a natural, beautiful lip look.

The case is a bit weak though. I dropped it once and the case cracked. Also, I just found out through Hwahae Trial Reviewer that the ingredients are not that great for the price.

The color is amazing! When I apply this lip balm generously and then put on this lipstick, it looks absolutely stunning. The application is so smooth and creamy. I have a lot of similar colored lipsticks, but this one is the prettiest. I have to admit, the color is really beautiful.

It looks prettier when you smudge it and apply it as an overlip, rather than a full lip!

If you don't exfoliate well, it's going to emphasize the flakiness a lot! Exfoliation is a must.

The coral red illuminates the skin! It has a lot of orange tones! The matte application feels not bad! I'm satisfied with this lipstick that lights up the skin with its color. Personally, I don't really like super matte lipsticks like MAC Crayons, but this one has the perfect balance of matte and velvety. The color is so pretty, and the case is so pretty too!

Gradation and full lip application are quite difficult with this product...() Apply a deeper color on the inner part. Adding a lip gloss to a matte lipstick is a crime, but a little lip balm seems necessary. Be sure to exfoliate your lips!

It's really matte. It's applied very thick and sticky. I absolutely do not recommend it for clumsy hands. I'm also clumsy, and it clumped up here and there. It doesn't spread well even with a lip brush. The clumping is also quite severe. The edges are also very defined. I am a ☞☞clumsy☜☜ person.

I am a warm-toned high school student. The classic orange-red looks like a fluorescent light on my face. The transfer is not too severe, and the packaging is luxurious, which I like. I also like the matte finish. Anyway, the color is really amazing.
(The filter on the photo below is adjusted to be closest to the actual lipstick color. The phone quality is not good.)

But the formula is not great considering the price... It clumps up a lot and creases quite badly :(

The color is so, so, so, so beautiful. I just saw it at the duty-free shop and it was so pretty that I had to buy it... Oh, and the case is just gorgeous..!! It's an orange-red color, but the orange is a bit stronger in tone.