Hwahae
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RecommendedFeb 28, 2021
I'm on my fifth tube of this product. As someone with a lot of dead skin cells on my lips, it's not easy to find a tinted lip balm that provides color without causing blemishes and looks natural. That's why I've settled on this one! Among the tinted lip balms I've tried, Dior Lip Glow was quite satisfying with its natural color payoff and smooth application, but the price was steep and I got tired of its signature chocolate scent. This one, however, has a lovely 'rose scent' I adore. I can apply it frequently without that greasy lip balm feeling, and most importantly, I'm thrilled with the color. As someone with 'cool-toned skin', this darker rose shade suits me perfectly. It's a color that's hard to find in lip balms, so ISOI 'Pure Red' was just right for me.
The downside? It's a bit on the drier side. In winter, using it alone can be tricky. Although it's marketed as a lip balm, if you have extremely dry lips like me, you might feel your lips drying out if you use this alone throughout the day. You'll likely end up layering it with something like a tube of Vaseline for extra hydration.
Surprisingly, ISOI products rarely go on sale, especially on their official website. However, the Hwahae app seems to consistently offer sales on ISOI products. If you're planning to buy, you can get it at a better price through Hwahae. Also, while ISOI's skincare products are available in Olive Young stores, this Bulgarian Rose lip balm is rarely sold in physical shops depending on the location. So be careful not to make a wasted trip to a road shop looking for it!

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