This also applies a transparent, mobbypink color that develops into a lavender-like mobypink color when applied. The formula is a water-gel type, a water-blurry tint formula similar to the Lillybyred milky tint. It seems to have a more primer-like feel than the Lillybyred milky tint. Thanks to the primer-like ingredients, it is not too drying and has minimal transfer when set. As it is a lip care product, even though it is a blurry product, after wiping it off with a wet tissue, the lips feel moisturized and the small flakes are removed, leaving a soft, smooth feel. And due to the formula, it applies transparently, almost sheer, only giving a slight flush of color, so it would be suitable if you want a natural, bare-faced look. The color payoff is very light, not leaving a heavy tint, as the colors apply transparently. The scent is a sweet, sugary fragrance.

The ingredients are not that great for a lip care product. It applies transparently and has a liquid-like color balm feel, so it doesn't provide much color payoff even when layered. The product page says it can be used as a cheek tint, but the formula seems like it would cause the base to peel off when used that way. Also, the amount that comes out with each application is very small, so you have to dip the applicator in multiple times. Lastly, the packaging is chunky and inconvenient to carry around.

The 04 Moebrain that I used in the Moose lip ritual is a red base, but the plum tone has a subtle shift. It's a perfect daily glow lip for cool-toned skin, with a unique formula that doesn't cling to flakes while providing a comfortable, lightweight application.

The usage experience and product quality are completely satisfactory! The capacity is a bit disappointing, though.

After removing as much product as possible from the opening, define the lip line starting from the edges and work inwards with smudging. Then, without taking out more product, apply an additional layer only to the inner area. ✔️