Trends 25

TXA (Tranexamic Acid): The Gentle Brightener That WorksLearn how tranexamic acid fades dark spots, reduces redness, and brightens skin gently. Compare top TXA products and discover how to use effectively.

Affordable Korean Picks That Actually WorkDiscover the best Daiso skincare under $4. VT, Parnell, SUNGBOON editor, and Fation bring affordable Korean skincare picks that actually work.

6 Best Skincare Brands Koreans Truly LoveDiscover the 6 best Korean skincare brands Koreans truly love and repurchase. No hype—just real results, hidden gems, and award-winning.

Best K Beauty Brand Picks from the Hwahae AwardsDiscover top Hwahae winning K Beauty picks for cleansing, hydration, PDRN care, sun protection, and soothing in this curated brand guide.

Korean Lip Care Routine for Dry, Chapped LipsA Korean lip care routine for dry, chapped lips. Learn how to exfoliate gently and hydrate with lip scrubs, sleeping masks, and hydrating lip balm.

Retinol vs Retinal Guide for All dull skin TypesUnderstand how retinol and retinal work, their differences, effects, and how to choose the right Vitamin A product for your skin.

5 Affordable Korean Perfumes With a Luxury Scent Under $60Discover 5 affordable Korean perfumes under $60 that smell high-end. Fig, clean soap, cotton musk, apricot, and fresh linen scents with luxury vibes.

K-pop Idol Cleansing Care: What They Actually UseFind out which cleansers K-pop idols use and see the best match for your skin type with this simple K-beauty cleansing guide.

The Best Korean Skincare Dupes for High-End BrandsAffordable Korean skincare dupes for luxury brands like SK-II, SkinCeuticals, and Estée Lauder—effective K-beauty alternatives.

AHA, PHA, BHA, LHA:Discover the differences between AHA, PHA, BHA, and LHA. Learn which exfoliant fits your skin type and how to use them effectively for glowing skin.

How to Prep Skin Like Korean IdolsK-pop idol skin prep guide: toner pads, hydration layering, and Korean base prep essentials used by makeup artists for a smooth, long-lasting finish.

The Korean Daily Sheet Mask Routine for Morning Prep and Nighttime NourishmentK beauty sheet masks Koreans actually use. Prep skin in the morning, restore at night, and prevent early aging through barrier repair and hydration.

9 Best Scented Korean Body WashesFind the best Korean body washes, from perfume-like long-lasting scents to clean natural options. Choose the right scent for your skin.

Rooted in Simplicity, Defined by Numbers: numbuzinDiscover numbuzin’s numbered skincare system: clear, simple, and effective. Find your number for soothing, brightening, or anti-aging skin solutions.

Green Calm: The Healing Power of Green Tea & MatchaDiscover how antioxidant-rich green tea and matcha soothe irritation, strengthen the barrier, and bring back your skin’s natural balance.

Vitamin C x NiacinamideDiscover how Vitamin C and Niacinamide work together to brighten, even tone, and protect against dullness. Learn their benefits and top KBeauty picks.

Slow Aging: The K-Beauty Secret to Timeless SkinDiscover how K-Beauty helps slow visible signs of aging through antioxidant, peptide, and retinol-based ingredients.

Fun, But Make It ScienceDiscover innovative Korean skincare—from melting cleansing balms to boba creams and microcurrent devices shaping the future of beauty

Holistic K-Beauty Hair GuideDiscover holistic K-Beauty hair care: scalp solutions, inner beauty (biotin, collagen), and tips with real Hwahae reviews for stronger hair and scalp.

K-Beauty Fall Skincare: Calm with Cica, Strengthen with Ceramides, and Renew with ExfoliatorsPrep for fall with K-beauty’s best barrier-boosting creams, soothing sheet masks, and gentle peeling pads to renew dull skin.