The formula is matte but not cakey, has good longevity, and provides good coverage even when applied thinly. It also doesn't contain pore-clogging ingredients, which is great. The color is a pink-beige shade.

I had been using the Cool Vanilla shade of Double Wear, but I wanted to try a brighter color, so I bought this. However, it's a bit too pink-toned, making my face look flushed. I'm mixing it with other shades, but I don't plan to repurchase this.

Coverage: 4/5 Longevity: 4/5 Color: ???... Personally, 2/5 Well, this foundation has reigned as the epitome of good coverage and longevity for decades. With proper application, it can provide a somewhat natural-looking coverage (;;). Anyway... the feel varies greatly depending on the amount used, which is probably why makeup artists always carry at least two of these (my brother is a makeup artist and he has two of these).

But the color... The feedback on the other Estée Lauder colors being too dull is well known, and I understand they've addressed that. But does anyone else feel like they've gone to the other extreme here? This is way too red! If the other colors were Simpsons family colors, this one is more like Apricot (or to be precise, Lovely Apricot... that baby-faced Apricot). No, I just want a human skin tone...

If you mix this with the Simpsons colors, it'll be less red. For that, you'd need two Estée Lauder foundations. 🤔 + While I'm at it, I've tried all the shades of this foundation, and except for Shell, even the cool-toned ones end up being variations of the Simpsons family... yellow.