{"content_id":"1829509","content_type":"product"}

TikTok Reviews
AI-Analyzed Reviews
Pros
- Provides a Tone-Up Effect5
- Looks Natural4
- Hydrating3
- Not Heavy2
- Improves Skin Tone2
- Applies Thinly1
- Doesn't Rub Off1
Cons
- Causes Breakouts2
- Doesn't Last Long2
- Creamy1
- Clumps1
- Causes Allergic Reactions1
- Doesn't Give High Coverage1
- Not Moisturizing1
10
Reviews
4.20
5
5
4
3
2
1
Korean Reviews
- by*****Dry SkinSensitive SkinRecommendedFeb 21, 2021
First off, it's incredibly affordable. When applied, it absorbs into the skin like a light emulsion, leaving only a moisturized finish. The brightening effect is just right, giving a natural look. I'd recommend this for those who prefer a foundation-free makeup routine. I usually apply this after my sunscreen, but since both have moisturizing formulas, it can feel a bit heavy on the skin. Don't overdo your skincare routine. It might feel a bit suffocating if you layer too many products. - st*************Dry SkinSensitive SkinAcne SkinRecommendedNov 7, 2020
Usually, I'm not a fan of brightening moisturizers because they tend to have poor adherence, causing them to lift and not last long. However, the Holika product seems to be the best among the many I've tried. I'm currently on my third purchase and still loving it! The biggest advantage is its incredibly fine texture, which doesn't settle into wrinkles or uneven areas. I typically apply a thin layer with a sponge for better adherence, but honestly, the formula absorbs so well that if you control the amount properly, you can apply it smoothly with your hands without any residue or settling into fine lines. What's great is that it doesn't give that unnatural, pale blue tone that's a common drawback of brightening moisturizers. Instead, it brightens the complexion in a clean, natural way. I apply it up to my neck when doing my makeup, and rather than leaving a white cast, it makes my skin look naturally fair. The good adherence means foundation applies beautifully over it. The texture is slightly tacky, which helps it last quite well without becoming greasy or drying out. At just 5900 won, the quality is extremely satisfying. I wish it would become even more popular! It gives such a natural and pretty brightening effect that it could be great for students as an alternative to foundation, or for anyone looking to go foundation-free. Well... while it's affordable and good, I wish it came in a larger size. To be fair, the lack of SPF is a bit disappointing, but then again, this is a brightening moisturizer, not a sunscreen. The small size makes it convenient to carry around, but that also means it gets used up quickly. I'm patiently waiting for them to release a larger size. Unlike many hydrating brightening moisturizers on the market, the texture is more like a sunscreen - slightly tacky. I didn't find it particularly uncomfortable, but depending on your skin condition, you might feel some dryness. My sister, who has very dry skin, mentioned that this product felt a bit drying for her. These days, I've been using this product for my foundation-free makeup routine. The natural finish makes it great for evening out the skin tone not just on the face, but also on the neck and back of hands. I've tried various brightening moisturizers and sunscreens for foundation-free makeup, but this one really doesn't transfer much onto masks and has good staying power, so I highly recommend it.
Ingredients
What's inside
All Ingredients
7120 Ingredients to Avoid
2
Potential Allergen
0
Ingredient Functions
Ingredient Information:
Each ingredient is selected for its specific purpose, such as improving skin hydration or brightening. However, the inclusion of these ingredients does not guarantee the overall effectiveness of the final product. Simply using these ingredients does not ensure the product will deliver the claimed benefits.
Ingredients by Skin Type
Oily Skin
1
2
Dry Skin
4
0
Sensitive Skin
1
0
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