Name: Rouge Coco Bloom [124 Mulveil]
Brand: CHANEL
Rating: 4.29 (7 reviews)

Rich and earthy shades like mustard yellow, olive green, and chocolate brown look great on you

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Bright and fresh shades like coral, warm pinks, and fresh greens look great on you

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High-contrast and bold shades like pure white, black, icy blues, and deep reds look great on you

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샤넬

Rouge Coco Bloom [124 Mulveil]

Transparent-Toned

Rubs Off

Bold

Doesn't Last Long

Not Moisturizing

Pink Tint

Dried Rose-Toned

Coral-Toned

Not Sticky

Innocent

Hydrating

Good Pigmentation

The staying power is absolutely terrible! Being a glossy lipstick, it wears off quickly. You need to reapply frequently.

First off, it was suitable for someone with cheilitis! While the color might look a bit dull in the tube, it actually looks pretty when applied. The glow is exactly what you'd expect from a lipstick! I was using it happily until I lost it... so sad!

루쥬 코코 블룸 [124 멀베일]

It seems this product is being discontinued... There's no stock available. Such a shame!

I absolutely love this product for its smooth, moisturizing application and its rich, vibrant color payoff. The shade is a perfectly radiant pink-coral that's just right. It has a slight staining effect, which makes it incredibly convenient to use on its own.

If you're set on buying from Chanel, Rouge Coco Flash might be a better choice, but honestly, it's not really worth it. Among moisturizing department store lipsticks, I think YSL products are better.

Among Chanel's moisturizing lipsticks, Rouge Coco Flash gives a clear, glossy 'water shine' effect, while Rouge Coco Bloom (this product) applies with a firmer texture, covering your natural lip color completely with an opaque, high-shine enamel finish. However, due to its thick consistency, it severely emphasizes dry patches when you have chapped lips, and the lipstick settles into the texture of your lips. So you can only apply it when your lips are in good condition. It's also slightly sticky. The biggest disappointment is how easily it transfers - just one sip from a cup and half of it comes off. After drinking a full glass of water, most of the lipstick is gone. The formula applies thickly and leaves messy, thick marks on cups, which makes me hesitant to use it when going out. Personally, I find myself reaching more often for Chinese brands like Pink Bear, Flower Knows, Flortte, or Joocyee lipsticks. They're more moisturizing yet transfer-proof, or have a much lighter water-shine plus oil-shine formula that's more comfortable to wear.

The Mulberry color is beautiful. I have a warm skin tone, but it's closer to neutral... It's a pink shade that works for both warm and cool tones, making your face look radiant and perfect for spring. Since I have darker lip lines, I cover them with a different lip liner before applying this lipstick to make it work for me.

I think it looks prettiest when applied directly from the bullet and then blended out with fingers like a blurred tint. I don't usually take swatches because it's a hassle, but I've included one for reference (the actual color is well-captured in the swatch photo).

None. The high price of Chanel is an issue, but I've often resold expensive lip products after trying them a few times and not reaching for them again. This product, however, is one of the few Chanel purchases that I'm likely to repurchase.

Chanel's logo and packaging always tempt me to buy, but I've rarely been satisfied with the product quality itself. However, this product is truly satisfying:

1. It's highly pigmented and leaves a slight tint even after eating.
2. While it can be challenging to apply if you have a lot of dead skin cells on your lips, among lipsticks, it's less dependent on lip condition and great for daily wear.
3. It gives off a coral lip vibe, but it's closer to a pink lip with a hint of coral rather than orange. It's more accurate to describe it as a pink lip with a drop or two of coral. It's perfect as an MLBB (My Lips But Better) shade for cool/light undertones, giving a pure and calm look.
4. The case is beautiful and incredibly compact, making it super portable. I often wear dresses without pockets, so its size is perfect for carrying in hand when going out for lunch at work - that's what I love most about it!
5. For red, pink, or cool-toned lips, many road shop brands (like Rom&nd) are producing great colors these days. However, I think there aren't many affordable brands that make beautiful coral shades yet. I believe coral/muted pink lips are greatly affected by formula and texture. They can easily look outdated or vintage when dry, so while I think there's no need to spend a lot on lip products these days, coral or MLBB shades are worth splurging on at department stores.

It has a similar vibe to Dior's Panacea - a coral-but-not-quite-coral 'imposter'. However, Panacea leans more coral (or orange), while Mull Veil is closer to a pink lip.
Considering formula, color, radiance, and convenience among all my lip products, I think Chanel Mull Veil, Dior Panacea, and Dior Lip Glow Pink are the top three that can be applied effortlessly for a bright and calm look regardless of lip condition. Among these, this one is my favorite and most-used.
While I haven't tried every lip product in department stores, I've tested the most popular colors from each brand's lines over nearly a decade. I've never wanted to repurchase or truly loved a lip product until now... but I think I'll have to buy this again when I finish it!

Instead of applying it to bare lips, try neutralizing your natural lip color with leftover foundation from your cushion, then apply the lipstick. This will help you achieve the lipstick's true color more effectively.

Apart from the wicked price, there's nothing to fault - it's perfection itself, this Chanel lipstick.

The packaging is beautiful, and it applies incredibly moisturizing and creamy. It's deeply hydrating without any stickiness, and the color payoff is excellent. It's a calm, everyday pink shade with a hint of beige mixed in. This color suits everyone, regardless of whether you have warm or cool undertones. I get excited every time I see the engraved Chanel logo on the cap!

While the color is beautiful, the overall performance isn't great. It tends to pill often, and it's not particularly long-lasting in terms of moisture, so its hydrating power is weak. The color is much more intense than the Flash line and can accentuate dead skin cells. Unfortunately, it transfers easily onto masks and cups, and its staying power is quite weak.

The Light 22 shade has a spring-like light undertone. I used shade 124. Even though MLBB shades don't usually suit me, this one was perfect for a fresh, daily look! It's like a dried rose with a hint of coral, giving a lively yet natural feel. Just looking at the color, it seems like a holy grail product. When it was released, this shade was so popular it sold out quickly. Among the pink line, shade 124 was said to be the most popular.

- There's a slight transfer, but it's less noticeable compared to other products with similar formulations

- A shade that would suit deep undertone light or summer light mute complexions
- Although it's a moisturizing formula, the color payoff is excellent

Korean Reviews

Rouge Coco Bloom [124 Mulveil]

3 Reviews